Buy The Book! Beyond The Brochure: An Insider’s Guide To Private Elementary Schools In Los Angeles

BTB Cover Third Edition

Get your copy of  Beyond The Brochure: An Insider’s Guide To Private Elementary Schools In Los Angeles (September, 2017).  You can buy the book on Amazon! The book has been featured in The Daily Beast, The Hollywood Reporter, Town and Country, Los Angeles Magazine and on KPCC 89.3, The BBC and numerous other publications.

What you won’t find anyplace else:

  • Getting through the L.A. admissions process, from start to finish
  • Real sample written applications from successful applicant families
  • Real sample letters of recommendations from successful applicant families
  • How to write a “family message” that highlights your family’s unique qualities
  • Understanding how private school tuition and non-tuition expenses are calculated and why this matters
  • The subjective and objective factors involved in private school admissions
  • Applying to Pasadena area schools
  • And much more!

Every year around this time, we’re thrilled to welcome new readers to our blog. And, of course, some of you stick around even after applying to schools. We’ve truly appreciated your support since 2010, when we first started Beyond The Brochure. We receive your emails and we understand exactly what it’s like to navigate the competitive L.A. private school admissions process. We answer as many questions as possible on our Facebook Page and by email. Your support, encouragement and feedback means the world to us.

All our best, Anne and Christina Simon (csimon2007 at gmail dot com)

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Christina Simon: Los Angeles, California, United States I'm the mom of two kids who attended The Willows School in Culver City and Viewpoint School in Calabasas. My daughter is a graduate of Northwestern University Medill School of Journalism ('23) and my son is a sophomore at UPenn/Wharton ('26). I live in Coldwater Canyon with my husband, Barry, and our dogs. Contact me at

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